raspberry cakes
Margin Analysis
Let’s imagine that confectioner Vasya Yagodkin sells one hundred cakes with raspberries and one hundred with currants every month. Crimson ones bring him 50,000 rubles, and currant ones – only 30,000 rubles. It seems that it is more profitable to score on currants and sell only raspberry cakes. The idea is ok, but there are a few things to consider first.
Before getting rid of currant cakes, we consider how much money Yagodkin spends on production, and we see: 40,000 rubles are spent on raspberry cakes, and 10,000 rubles on currant ones. Continue reading